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Boundless Sea and Sky Foundation Website Design

A responsive website design created for a nonprofit educational organization, aimed at promoting their educational philosophy and enhancing their brand identity.

My Role

UX Website Designer

Timeline

Oct 2024

Type

Responsive Website Design

Website Development

B2C

User Experience Design

User Interface Design

Tools Used

Wix, Figma, 
Photoshop, Illustrator

Overview

Overview

My Role

My role involved leading the end-to-end design and development of an educational website for a nonprofit organization using Wix, from initial sketches to the final launch. I conducted in-depth user research to understand the client’s needs, which included creating online surveys, facilitating multiple rounds of meetings, and iterating on the design weekly. This iterative process ensured the final website delivered an exceptional user experience while meeting the client’s objectives.

My Goal

The goal was to develop a responsive website with a visually engaging interface that effectively highlights the organization’s core mission and contributions to education. The website was designed to help collaborators clearly understand the nonprofit’s purpose and to increase opportunities for collaboration through easy sharing of the site.

Design Process

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Workflow Creation

Creating a clear workflow for your one-month web design case will not only help your client understand the progress but also set clear expectations for each week.

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Research & Strategy

I’ve prepared 12 key questions to understand the company from different design perspectives. This ensures alignment with their goals and inspires impactful design solutions.

Understanding the Client's Business

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Content and Structure

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Project Goals and Objectives

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Audience and User Experience

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User Interaction and Navigation

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Research Conclusion

Mission

I’ve prepared 12 key questions to understand the company from different design perspectives. This ensures alignment with their goals and inspires impactful design solutions.

Key Focus Areas

  • Promoting access to education through scholarships, STEM programs, and innovative learning methods.

  • Showcasing their impact on underserved communities and fostering global cultural exchange

Website Goals

  • Amplify the Foundation’s mission and programs.

  • Promote collaboration with educators, communities, and other partners.

  • Inspire and inform users while providing a platform for connection and engagement.

Sitemaps

Initial Version

After completing user research, I gained insights into structuring the website and began by creating a sitemap.

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Design Iterations and Discussions

After several design iterations, I realized I hadn’t fully captured the client’s needs. For example, Initially, I prioritized the donate button, assuming profit was key. However, discussions revealed their focus on promoting education and fostering industry collaboration. I restructured the website to align with their goals and used visuals to enhance understanding.

Lo-Fi & Med-Fi Prototype

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Branding

Color Brainstorming

Design Tone: Ocean, Sky, Bird, Fresh, Simple, Blue

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Design Style Prototypes

Style 1

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Style 2

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Style 3 (Final Decision)

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